When you’re running your own writing business, you’re expanding your comfort zones everyday. At times like these, it’s important to keep your confidence as high as possible:
- WHO, IN YOUR FIELD, HAS THE BEST MARKETING AND PR STRATEGY? If you’re thinking of Zoe Williams, Marian Keyes and Stephen King, you’ve probably already psyched yourself out. It’s easy to think, “Yeah, well, it’s OK for them, they’re ____.” But they weren’t always.
- WHAT WOULD YOU LOVE TO BE DOING TO PROMOTE YOURSELF WHEN YOU “GET THERE”? Imagine being the writer you most admire. If you were already at the top of your ladder, what publicity would you make time for? Would you enjoy writing books? Making TV appearances? Doing keynote speeches at book festivals? How can you take a step in this direction today? If you don’t yet have any writing to promote, are you making sure you’re writing every day?
- WHAT WOULD MORE CONFIDENCE HELP YOU MOST WITH? Do you avoid making phone calls to people who could become clients or other good contacts? Would meeting editors give you an edge? Have you been leaving writers’ events without taking the opportunity to talk to the speakers?
- WHAT STEPS CAN YOU TAKE THIS WEEK? Is there a teleseminar you could join to help you get over your fear of cold calling? Have you researched your local Toastmasters group? Are there books you could read? Is there someone who could be your mentor? (The more mentors, the better!)
- HOW WILL YOU CELEBRATE AND REWARD YOURSELF? Stepping into new comfort zones is scary stuff. If you don’t celebrate each success and acknowledge your achievements, you’ll soon run out of steam and get de-motivated. What can you do to reward yourself? This will help you coax yourself to do better each day…
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